Andrew Jenkins - Inspiring leaders & generating business through extraordinary conversations
My guest today is Andrew Jenkins, an entrepreneur, author, keynote speaker, presenter, online content creator and of course a live streamer.
There is a common path into live streaming which is that someone starts as a content creator, on platforms like you tube, maybe as dare I say it a hobiest by which mean it is not a revenue generating business venture, at least not to begin with.
They use live streaming as a way to help to grow their audience and to have a deeper connection with their community.
Maybe they do have their sights on it becoming a business at some point further down the line, if they dare to dream, but the organic growth rate is generally pretty slow at best…. And I speak from experience…
A less common route into Live Streaming is where someone has an existing business and then sees live-streaming as an opportunity to serve and grow their existing or potential client base for that business.
This is exactly what Andrew has done.
Andrew founded PDX consulting nearly 2 decades ago to evangelise high-performance teamwork from the inside-out - a radical new idea linking coaching, soft skills, EQ and mindset to forge thriving workplaces. So to win customers to shift mindset I honed my relationship building skills, with social selling, and storytelling to grab attention and make it sticky. Today, With 17 years traction, PDX steps up business for many well-known brands, stirring smart people to collaborate and make a difference around the world - Africa, US, CE and AP. In a rapidly changing world, PDX use inside-out principles help progressive leaders to get away from the mediocrity of meh!
Last year Andrew started Leaders Live - a weekly live stream talk show that serves & inspires business leaders through extraordinary conversations whilst also generating business for Andrews consultancy. Andrew expains how he is accomplishing both of those aims with the live stream so effectively.
📺 You can watch the video of the interview on my Youtube channel, Take One Tech here: https://youtu.be/Cqe7bJXtIjE
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